Monday 29 September 2014

BBC Research

CBBC

       •CBBC uses a dark background with bright and bold icon buttons

       •Clear icons to show where the button leads to
       •They use sharp shapes and mostly rectangles
       •Darker colours are more sophisticated
       •Simpler layout than CBEEBIES to make it more grown up
       •The icon pictures for shows make it more fun and interesting
       •Recognisable characters on front

CBEEBIES

•Use very rounded shapes and bright happy colours like yellow
        •Bright scene with smiling characters
        •Rounded font
        •Clear interactive buttons with            labels under.


iPlayer

•Plain, maximum colours of 3
•Simple rectangular shapes
•Most popular shows on front

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